As with all trends in consumer behaviour, there is always a level of unpredictability attached; however, the years 2020 and 2021 brought with them much more than usual, which industries did not seem to be prepared for. As it turned out, there was a huge number of retailers who weren’t ready for the changes that […]
Facebook is one of the most frequently visited sites on the internet. As such, it’s no surprise that so many different organisations are using it as a means to promote their business. In light of this, Facebook advertising is one of the most important means of advertising as it’s a great way to engage with […]
WhatsApp is one of the most used chat apps in the world. Yes, there are issues with it but thankfully WhatsApp are always looking for ways to make their platform that much better. Now, you can send a photo or video that will disappear on WhatsApp after the recipient has opened it and exited the […]
Content marketing is an incredibly effective way to expand the reach of your business, engage more with your audience and establish yourself as a brand. That being said, it can be tough to know exactly which type of content you should create. Realistically, it depends entirely on what your business is attempting to achieve. At […]
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