Category: Finance/Fintech Digital Marketing

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biggest fintech marketing mistakes

The Biggest Fintech Marketing Mistakes Start-Ups Make and How to Fix Them

When people start a business, they go into it knowing that they will make mistakes and that the most important thing is to learn from said mistakes. Yes, this is true, and it’s also a healthy attitude to have. When you acknowledge that starting a business will not be smooth sailing all the time and […]

online marketing

What are the key benefits to working with a fintech lead generation agency?

There are a number of different methods available to companies when it comes to marketing their businesses’ products or services. Organisations can use content marketing, paid ads, social media marketing and many more channels, prioritising the most effective ones. As such, it is important not only for businesses to market themselves but also to have […]

beginners guide to crypto marketing

The Beginner’s Guide to Crypto Marketing

Throughout the past decade, the crypto market has seen enormous growth. This has led to the development of a number of blockchain-based businesses around the world. Currently, there are several different business opportunities within the crypto industry; however, as its popularity continues to grow and the market becomes more defined, we will likely see that […]

neobank customer acquisition costs

Customer Acquisition Costs for Traditional Banks vs Neobanks

When you consider banking, your mind probably goes to large brick-and-mortar offices, hardly functioning ATMs and too much paperwork to see over. Well, as is the case with many different organisations and industries in the 21st Century, the internet and developments in technology have brought about change to the way that we see banking. There […]