The competition for traffic in the world of fintech and online marketing is very fierce. In the early days of the web, a good idea could deliver a huge surge in traffic but these days, with more savvy web users and with the enormous scale of businesses online, it can be harder to see any […]
One of the key stumbling blocks of online advertising has been that buyers have only been able to assess the value and worth of their campaigns after they have placed them. This is essentially paying for advertising space while blindfolded. In the physical world, you wouldn’t pay for a billboard if you had absolutely no […]
Over the last five years, the way that advertisers have been buying media and the way it is being sold by publishers has changed. In large part, this has come about because of changing technologies. New, sophisticated platforms and automated processes can target groups in real time, using a range of demographic and segmentation methods. […]
If you’ve been following the financial news in the last few weeks, then you have probably seen that some cryptocurrencies have been devalued. This has led to some speculators predicting that this is the beginning of the much-vaunted end for the cryptocurrency. Ether has lost about 70% of its value this year, with around 50%…
Driving down the cost of qualified and relevant traffic to your site using Real-Time-Bidding and smart targeting removing irrelevant traffic.
One Canada Square, Canary Wharf,
London E14 5AB, UK+44 (787) 955-2009
Mon-Fri 8am-5pmGet Subscribed !