Millennials born between 1981 and 1996 largely swear by technology and want everything to happen digitally. They are an impatient lot who desire to have everything at their fingertips — right from news to booking vacations. They seek intuitive user interfaces, multi-functional and savvy-looking apps. On the other hand, Generation Z (people born between 1997 […]
The rise of blockchain has pushed cryptocurrencies to the forefront and enabled them to reach more and more people every day. And while crypto mass adoption has been visible more than ever with currencies like Bitcoin and Ethereum, others didn’t have such an easy time taking off. Bitcoin accumulation has created an abundance of wealth […]
Wouldn’t it be lovely if all businesses had the marketing budgets of global giants like Amazon or Google? That would make things much easier. But back in the real world, most start-ups and small businesses don’t have the luxury of a dedicated marketing budget. However, thanks to the internet, this is not a huge disadvantage. […]
With so many players in the fintech field, it can be challenging for companies to stand out from the crowd. An effective digital marketing strategy is an absolute must for growing your fintech brand. But with the digital marketing scene constantly evolving and changing, it’s hard to know where to begin. We’ve put together our […]
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