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Advanced Strategies for Running Paid Ads in the Cryptocurrency Market in 2024

The cryptocurrency market continues to grow at an unprecedented rate, with new digital assets and platforms emerging regularly. As the industry becomes more saturated, standing out through effective advertising is crucial. Paid advertising remains a powerful tool for reaching target audiences quickly and efficiently. This follow-up article explores advanced strategies and considerations for running paid […]

fintech marketing

How to Market Your Fintech Business During the Festive Period

It’s finally here. The nights are getting darker, days are getting shorter, the wind is getting colder, and the faint sound of sleigh bells can be heard in the distance. The festive period is loved by many,  but when it comes to Fintech businesses and organisations that operate within the B2B and B2C sphere, it […]

fintech business growth

Your Fintech Business Can Supercharge Its Growth by Doing These 3 Things…

As technology development continues to change how we live our personal and professional lives, innovators come forward and work out how best to design apps and software that complement such change. This occurs throughout every industry but is especially the case in the world of finance, as different businesses have different ways to merge the […]

biggest fintech marketing mistakes

The Biggest Fintech Marketing Mistakes Start-Ups Make and How to Fix Them

When people start a business, they go into it knowing that they will make mistakes and that the most important thing is to learn from said mistakes. Yes, this is true, and it’s also a healthy attitude to have. When you acknowledge that starting a business will not be smooth sailing all the time and […]