With so many people now running businesses entirely online and so many consumers engaging with businesses in the same way, it is no surprise that the number of organisations paying for online ads continues to increase. Google is currently the largest digital ad seller in the world, with Facebook coming in second having 6 million […]
When it comes to the ever-changing world of digital marketing, you’re not always going to get it right. There are always new platforms vying for your attention, regular changes in social media algorithms and the constant learning that comes with search engine optimisation (SEO). It can sometimes be a little overwhelming. Successful digital marketing is […]
Digital marketing evolved tremendously in 2020, with forced lockdowns and a huge shift toward the online world meaning that virtual platforms and campaign redesigns became the focus for many businesses. Read on to see our predictions for the top five digital marketing trends of 2021 that you should know about and implement into your businesses […]
Paid ICO advertising? In a word, yes! If you’re in the world of cryptocurrencies, then you will have heard of ICO’s and possibly looking to run an ICO in the near future. If so, then how can you advertise it to your target market? Facebook, Twitter and Google have all banned paid adverting on their…
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