Blog Page

lead generation

The 3 Challenges of Lead Generation

There are a great number of challenges that businesses face and one of the most frustrating and time-consuming is that of lead generation. Sure, you can have amazing staff and great salespeople, but calling somebody with the intention of turning them into a lead and then subsequently converting that lead into a sale is not […]

programmatic advertising

Automation and Real-Time Measurement Are the Main Benefits of Programmatic

The digital landscape is something that anyone who works in both advertising and marketing needs to be fully aware of. Those who work in this field also need to be okay with the fact that said landscape is continually evolving. Thanks to the advancements that are constantly being made in technology, it means that the […]

coloured smoke

How Cryptocurrency Has Impacted the Charity Sector

Cryptocurrency has become a lot more popular in recent years as many see it as an investment, whereas others are keen to use the currency as a means of buying and exchanging goods and services. This is trickling down into the charity sector too, as a number of different UK charities (the Royal National Lifeboat […]

crypto

A Brief History of Cryptocurrency

It is probably quite safe to assume that by this point you have heard of cryptocurrency. What was first turning heads because it sounded like something out of a science fiction novel, now turns heads due to the fact it can be incredibly profitable for people and is very popular all over the world. Despite […]