Author: Zeeshan Mallick

SEO for small businesses

6 SEO Mistakes That Small Businesses Make (and how to fix them)

SEO can be an effective marketing tool for businesses, but it is also difficult to get right, especially for SMEs, as they have a much steeper climb. Building a presence for yourself online is a tough challenge, arguably one of the biggest challenges you will face as a business, especially if you only have limited […]

future

Microsoft and Open AI Launch a New Way to Search

Open AI created ChatGPT, the AI system that can write amazingly accurate and human-like content.  Microsoft saw the benefits and invested $10 billion and then had access to one of the most powerful technologies of 2023. Microsoft and Open AI, what do they do? Microsoft and OpenAI are two companies at the forefront of technology […]

microsoft ads

The benefits of running ads on Microsoft Ads

Advertising is a crucial aspect of business and marketing, and with the rise of digital advertising, companies now have access to a wider audience and a more cost-effective way of reaching them. Microsoft Ads, formerly known as Bing Ads, is a pay-per-click advertising platform that allows businesses to reach a massive audience through various channels […]

social media

6 Ways Social Media is Beneficial for Businesses

6 Ways Social Media is Beneficial for Businesses Running a business in this modern age is a double-edged sword. With the internet such a prevalent force in society, securing customers and promoting yourself has never been more accessible. That being said, the internet also offers an unlimited amount of choice. This means that to promote […]