What is eSports? eSports, or electronic sports, is the competitive aspect of video gaming, where players compete against each other in organized tournaments or leagues. Marketing for eSports is similar to traditional sports in many ways, but there are also some key differences that must be taken into account. eSports vs. Sports One of the […]
The world of eSports continues to grow and is not showing signs of slowing down. The tremendous growth within the industry pertains to both viewership and revenue generated as a result. As such, several different eSports platforms continue to develop and the various means by which these platforms market themselves also evolves. There have been […]
People tend to be divided around this time of year; some see the Christmas lights go up and the festive adverts hit the telly and are overcome with joy. On the other hand, you get a lot of people who go into full Grinch mode, grunting at every mention of the holidays and simply waiting […]
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