With so many people now running businesses entirely online and so many consumers engaging with businesses in the same way, it is no surprise that the number of organisations paying for online ads continues to increase. Google is currently the largest digital ad seller in the world, with Facebook coming in second having 6 million […]
Since its launch in 2003, LinkedIn has become one of the most effective marketing tools in the world. Here is a guide on how you can use LinkedIn for your company’s marketing.
The financial services sector is a vast and diverse industry, and with an ever-growing number of fintech companies looking to take on the mainstream lenders, there’s plenty of competition. Whether you’re lending to individuals, established businesses or entrepreneurial start-ups, your services are not going to sell themselves. Marketing is an essential part of any finance […]
Wouldn’t it be lovely if all businesses had the marketing budgets of global giants like Amazon or Google? That would make things much easier. But back in the real world, most start-ups and small businesses don’t have the luxury of a dedicated marketing budget. However, thanks to the internet, this is not a huge disadvantage. […]
Driving down the cost of qualified and relevant traffic to your site using Real-Time-Bidding and smart targeting removing irrelevant traffic.
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