Predictive analytics is a hot topic in the world of data science and business, and for good reason. By analyzing data and using statistical algorithms to identify patterns and trends, businesses and organizations can make more informed decisions and better predict what is likely to happen in the future. But what does the future hold […]
When small businesses are initially getting started, one of the most important things that they need to determine is what kind of marketing strategy will work best for them. There are multiple methods available to businesses today, including direct mail, digital marketing and print. All of these methods have pros and cons; however, as the […]
Google analytics is an incredibly important tool for any business to use to understand who is visiting their site. Here is a comprehensive guide on setting up an account and making it work for you.
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